Lionheart Assurance Solutions LP Scam Prevention Toolkit: Becoming The Victim Of An Identity Theft Scam Carries Serious Consequences

Lionheart Assurance Solutions is a consulting firm that can help their clients fight the potential for becoming a sufferer of identity theft. A serious crime, identity theft can affect victims for years. Identity theft can remain hidden for a long time, making matters for the sufferer even worse.. Victims face financial losses from the misuse of their private information. Scammers are capable of doing all sorts of things using your name: open bank accounts, acquire bank cards, possibly even operate a crime ring. They will use private information such as your name, date of birth, home address, phone number, insurance details, and driver’s license number to start up accounts and acquire things leaving you with the debts.

The Lionheart Assurance Solutions LP Scam Prevention Toolkit discusses 5 effects of becoming a victim of identity theft.

Lionheart Assurance Solutions LP Scam1. You may be declined credit when you desperately need the cash or refused a job you’re totally certified to do as a result of a low credit score rating that you are not accountable for creating.

2. The more time it takes to find out that you are the victim, the longer the trail of fraudulent activity you will need to clean up.

3. Apart from frustration and despair, you will also have to spend a large amount of time and money clearing up your name.

4. The worst-case problem is that you get charged and imprisoned for a misdeed you didn't commit.

5. It might take many years to file reports, shut down accounts, and replace your charge cards and bank accounts.

The Lionheart Assurance Solutions LP Scam Prevention Toolkit proposes you prevent identity theft before this takes place by way of using precautionary steps with all your delicate, personal information.

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Lionheart Assurance Solutions’ staff is dedicated to providing identity theft education and identity theft threat mitigation via the use of posts on identity theft. They're calling this information campaign to offer identity theft articles for the general public, The Lionheart Assurance Solutions LP Scam Prevention Toolkit.

Lionheart Assurance Solutions LP Scam Prevention Toolkit: Becoming The Victim Of An Identity Theft Scam Carries Serious Consequences

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LinkedIn Reels In Review Site Talent

The online space and its obsession with reviews have been mostly relegated to the B2C space. LinkedIn, which is the networking / social media place for ‘professionals’ (whatever that means) is seeing that their audience needs some review help as well. It makes sense. If you want someone’s opinion about a restaurant then why not seek it out for an accountant? LinkedIn has purchased the start up ChoiceVendor as reported by Bloomberg Businessweek . ChoiceVendor, a San Francisco startup founded in 2008 by two former Google (GOOG) employees, provides customer reviews about accountants, call centers, payroll services, and other vendors. Financial terms of the deal weren’t disclosed in a LinkedIn statement on Sept. 23. It appears as if LinkedIn is following the practice of many of its users in the recruiting industry by looking to acquire talent as much as acquiring new products to offer. “You’ll continue to see us do acquisitions for talent,” Jeff Weiner, LinkedIn CEO said in an interview with Businessweek.com. “Our top operating priority is building a world-class team.” The talent, in this case, are the two founders of the company who are former Google guys. With ChoiceVendor, LinkedIn gets co-founders Yan-David Erlich, a former product manager at Google and the creator of instant-messaging service Social.im, and Rama Ranganath, a former engineer at Google and Microsoft. LinkedIn continues to grow in an almost stealth manner because of its status as being a networking tool for the professional community. With revenues estimated at $228 million for 2010 and a valuation estimated at $1.87 billion by Global Silicon Valley Partners, it looks like stealth works just fine. So where will this lead for LinkedIn? An IPO is not out of the question for sure. Adding talent and technology tools that appeal to business customers may help LinkedIn win favor with Wall Street should it decide to hold an initial public offering. “The better we execute, the more options we’re going to have ahead of us, and IPO would be one of those options,” said Weiner, a former executive of Yahoo! Are you a LinkedIn user? How do you utilize the service? Would formalized reviews be a good addition? Tell us in the comments section. Thanks. Pilgrim’s Partners: SponsoredReviews.com – Bloggers earn cash, Advertisers build buzz!

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LinkedIn Reels In Review Site Talent

Posted in Social Media | Tagged david-erlich, former-engineer, global-silicon, linked, professional, question, restaurant-then, Social, Social Media, status-as-being, street, talent-as-much, Yahoo | Leave a comment

B2C Online Lead Generation Alive and Well

The online space continues to provide businesses a needed boost as we slog through this economy. Of course, in case you didn’t know, the recession ended last year. I don’t know about you but I missed that event. At any rate, businesses must continue to work through this and in the B2C space online lead generation has been key. Whether you are on the client (corporate), agency or publisher side of this valuable business activity this is a critical component for overall business success. Econsultancy and Clash Media have released a report that shows just how that impact has happened. The chart below suggests that publishers are seeing success. As with any online lead generation (or just lead generation in general) what is most important is the conversion. One surprising chart I pulled from the report shows that while online lead generation is important it may be understood a little better than just a few years back thus making expectations a little more in line with reality. This comes from the agency side. From 2007-2010 the intentionality of the offline conversion of these leads has actually decreased a bit. Of course, this is from the agency side of the ledger so the polly-annish projections of several years ago are now being pushed more in line with reality. Agencies over-estimating success? I would have never guessed . To back that up a bit the optimism remains when talking about corporate groups doing their own online lead gen. They just see it without “agency colored glasses”. Some other key findings include: The number of companies who say that online lead generation budgets have gone up in the last year has increased from 59% last year to 65% this year. This compares to 31% of respondents who say that offline lead generation budgets have increased. More than a third (38%) of companies surveyed are now spending at least £100,000 annually on online lead generation. Last year, only 21% of companies surveyed said they were spending this amount or more. The overwhelming majority of responding companies (86%) expect online lead generation (OLG) to become “more important” for their companies over the next 12 months. None of the advertisers surveyed say it will become “less important”. There is a lot more to this report which I don’t have the space to cover but suffice it say that online lead generation from the corporate (client side), agency and publisher viewpoints is poised for even more growth for the foreseeable future.

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B2C Online Lead Generation Alive and Well

Posted in Social Media | Tagged agency, client, companies, from-the-agency, online-lead, recession, Research, revenue | Leave a comment

Earned Media or Cash Register Ringing? Social Media Says Cha-ching!

Do you think that a bad economy can’t make just about anybody consider anything for a buck? Well, new research shows that the pristine and highly moral world of the bloggers are more for sale than ever before. Of course, I am being just a bit facetious because basically at heart the blogging world is pure and strictly here for the greater good. Rats! There I go again. Maybe there needs to be some research to settle this issue? Fortunately, eMarketer and IZEA has done that and it appears as if the idea of “earned media” sounds much better as theory rather than reality. Are you really surprised? Social media advertising company IZEA surveyed Twitter users, blog writers and other social media publishers about their openness to sponsorship of their social content. More than half said they had already monetized their activities, and almost a third more wanted to. Overall, 71.3% had been offered some kind of incentive, like cash, free products or coupons, for a blog post or tweet promoting a brand. Asked about the idea of being paid for content, it sounded good for about 89% of the bloggers surveyed. Apparently, the economy has taken its toll on accepted payment methods because social media content generators are not so much interested in barters or coupons, they want to be paid the old fashioned way: cash. (I personally like gold bars but I am different for sure). The most startling part of this research is as follows In December 2009, the US Federal Trade Commission released new guidelines designed to protect readers of social media content from undisclosed sponsorships, but according to the IZEA survey more than a third of PR, social media and marketing professionals have not heard of the rules at all. Only 29.9% said they had read and understood them. So what happened to the idealism of the world of social media? It went the way of just about every ideal that makes everyone sound so great when talking about it. Where is that? It ran headlong into reality where people have to make a living. So how do you feel about the apparent blogger for hire social media world we really exist in? Is it OK or is it ‘not the way it is supposed to be’? Join the Marketing Pilgrim Facebook Community

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Earned Media or Cash Register Ringing? Social Media Says Cha-ching!

Posted in Social Media | Tagged federal-trade, marketing, post-or-tweet, Social Media | Leave a comment

What’s in a Twitter Name?

Afro-Cheez and Neko-do had their fifteen minutes of fame last week when the Miami Herald ran their Twitter “quotes” as part of their newspaper’s coverage of the anniversary of 9/11. Understandably, some of the Herald’s actual reporters (Remember reporters? Like Clark Kent, only without the bulky camera) objected and said so in a letter they posted in the newsroom. Their objection was two fold, partly they objected to the idea of displacing actual reporting with inane comments from Twitter. Second, they brought up the fact that the Twitter attributes made the relevancy and quality of the “quotes” even worse because they aren’t real names. I gotta say that I’m with them on this. Having made my living as a reporter in a variety of mediums over the last nineteen years, I cringe at the way social media has crept in as acceptable journalism. But, bringing this back to marketing (look at the masthead), let’s overlook the question of journalistic integrity and focus on the name. What’s in a name? A lot. I don’t care if Afro-Cheez makes the most profound statement I’ve ever read, I’m not buying it. The trouble is that many of us settled into social media as a lark some time ago and now find that we’re doing business on these same channels. That works for those who used their real name or a variation but for those who went with a cute, slightly suggestive, handle – not so much. Beyond the embarrassment of a silly name, there’s the confusion factor. I know of several people I do business with whose Twitter names always leave me lost for a moment wondering if I’ve got the right person. If you’re using Twitter to conduct business and your handle doesn’t include any part of yours or your company’s name, bite the bullet now and change it. Maybe someone has already claimed your name, fine, then come close but neither you nor the Miami Herald should be associated with Twitter names that sound like a stripper or new snack food.

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What’s in a Twitter Name?

Posted in Social Media | Tagged MIAMI | Leave a comment